buoy CRM
Power your growth with smarter customer management.
Manage your pipeline, segment customers, automate follow-ups and see what's working, in one CRM built for small and mid-sized teams. Try it free for 7 days, with no charge until the trial ends.
- 7-day free trial
- Pipeline management
- Automated follow-ups

Built for small business
Easy to start. Ready to scale.
Most CRMs overwhelm small teams. BuoyCRM stays simple and grows with you.
A 360-degree view
Every email, call, note and deal lands on the customer's record, so anyone on your team can pick up where the last person left off.
Less busywork
Workflows that remove the busywork from selling.
Lasting engagement
Tailor interactions to build lasting connections and customer loyalty.
Real-time insight
Analytics that show where to focus next.
Your small business tool suite
Manage, market, develop and automate your business.
Stop swapping tools and manage every interaction in one place. Time is money, and Buoy helps you save.
Key features
Every lead tracked. Every customer remembered.
Sales pipeline management
Track every stage from lead to close and keep deals moving.
Customer segmentation
Group customers to send personalized messages and offers that land.
Automated follow-ups
Reminders and follow-ups go out on time, so no opportunity slips.
Advanced analytics
A clear view of sales performance and customer behavior.
Customizable dashboards
Keep the numbers that matter most front and center.
Connected to BuoyHub
BuoyCRM opens in its own tab, and your contacts, pipeline and sales also show in BuoyHub.
Solutions
What BuoyCRM covers.
Manage customers
- Contacts and pipelineUnlimited contacts and one-click pipeline management
- SchedulingOn-site booking with unlimited calendar connections
- Unified messagingTexts, emails, social, chat and calls in one place
- PaymentsCollect and manage payments in the platform
- Data and reportingAnalytics, reports and customizable dashboards
Market and automate
- Email and text marketingPersonalized campaigns and two-way texting
- Social mediaPlan, publish and monitor from one dashboard
- Reputation and reviewsRequest reviews and reply to feedback
- Websites, funnels and templatesReady-made templates you can launch in minutes
- Workflow automationAutomate email, text, voice and tasks
Quality interactions
Better interactions create loyal customers.
Perfect your processes and grow your customer relationships with BuoyCRM.
- Engage and connect: deepen relationships with personalized tools, from client connection to reputation management.
- Streamline and centralize: handle your daily to-dos with one suite of management tools.
- Deliberate and decide: move your business forward with data-driven insights from advanced collection tools.
Setup
Set up in three steps.
- 01
Company information
Add your name, industry, phone and location.
- 02
Sales and marketing
Answer six yes or no questions.
- 03
Pick a package
Buoy recommends one from your answers.
Plans
Start simple. Add automation when you're ready.
Both packages have a 7-day free trial, with no charge until the trial ends. Bill annually to save 10%.
Essential
$75per month
or $810 yearly, saving 10%
Simple, powerful tools to get started fast: lead tracking and email automation, scheduling and calendar sync, and a basic analytics dashboard.
- Basic CRM functions
- Contacts
- Opportunities
- Social media manager
- Conversation manager
- Web and funnel builder
Professional
$125per month
or $1,350 yearly, saving 10%
Advanced automation to scale your sales: multi-channel campaigns across SMS, email and funnels, advanced analytics and reporting, and team collaboration features.
- Everything in Essential
- Full automation platform
- External integrations
- Reputation manager
FAQ
Questions, answered.
Is BuoyCRM a fit for a small team?
Yes. It's flexible and easy to use for small businesses and self-employed experts, with the features you need to stay competitive, without the complexity.
What's the difference between Essential and Professional?
Both include basic CRM functions, contacts, opportunities, the social media manager, the conversation manager and the web and funnel builder. Professional adds the full automation platform, external integrations and the reputation manager.
Is there a free trial?
Yes. Both packages have a 7-day free trial, and there's no charge until the trial ends.
How does billing work?
Pay monthly, or pay annually to save 10%. Essential is $75 a month or $810 a year. Professional is $125 a month or $1,350 a year.
Which package should I pick?
Answer a few questions during setup and Buoy recommends a package from your answers. Start simple and add automation when you're ready.
Does it work with my other Buoy products?
BuoyCRM opens in its own tab, and your contacts, pipeline and sales also show in BuoyHub.
Can my whole team see a customer's history?
Yes. Every email, call, note and deal lands on the customer's record, so anyone on your team can pick up where the last person left off.

Simplify your tech stack.
Bring your contacts, pipeline and follow-ups together in BuoyCRM.

